Tapper Relay for Amplitude
Every real sale, in Amplitude too.
Tapper Relay sends each sale and won deal it matched to an ad into Amplitude as an event on the Amplitude user. Your funnels and cohorts can end in the sales your ads are judged on.
Example conversions
Order #4821 to Amplitude
$84.20
SENTDeal won, Acme Ltd to Amplitude
$12,500
SENTOrder #4822 to Amplitude
$56.40
SENTRefund #4819 to Amplitude
$58.00
WITHDRAWNEvery matched sale
The ad it came from
Value net of tax and refunds
The same numbers as your ads
From a sale to Amplitude.
- You connect
01Connect your sources
Your store, your CRM or your own servers feed Relay, as they do for your ad platforms.
- Relay matches
02Matched to the ad
Relay finds the ad click behind each sale and checks it is counted once.
- Relay sends
03Sent to Amplitude
The sale reaches Amplitude as an event on the Amplitude user, with its value, the ad it came from and what each platform received.
The ad behind every sale, in Amplitude.
Every conversion is real, matched to its click and counted once.
The same numbers everywhere.
Amplitude gets the sales your ad platforms get, counted once, so your team and your bidding work from one set of numbers.
Funnels that end in revenue.
Each matched sale lands as an event, so funnels end in real sales, not page views.
Cohorts by ad.
Each event names the platform and campaign, so cohorts split by where customers came from.
Refunds follow.
A refund lands as its own event, so revenue in Amplitude is the revenue you keep.
Explore the rest of Relay.
Google Analytics
The GA4 key events you choose, such as sign-ups and leads, reach your ad platforms as conversions.
Relay for Google AnalyticsAmazon Redshift
Each real sale reaches Amazon Redshift as a row in your own Redshift warehouse, with the ad it came from and what each ad platform received.
Relay for Amazon RedshiftServer events
Send conversions from your own systems to Tapper once, and Relay delivers each one to your ad platforms.
Relay server eventsAll integrations
Every store, CRM and tool Relay connects to your ad platforms.
See every integrationFrequently asked questions
Straight answers about Relay for Amplitude.
Each sale and won deal Relay matched to an ad, as an event on the Amplitude user, with its value net of tax and refunds, the ad platform and campaign it came from, and what each platform received.
No. Amplitude gets a copy of what Relay already does for your ad platforms. Nothing about the sale changes on its way to them.
A refund reaches Amplitude too, so the sale there is lowered or withdrawn like it is on Google Ads.
Put the ad behind every sale in Amplitude.
Get a demo and we will show you how Relay would send your matched sales into Amplitude.