Tapper
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How Much Are You Losing to Click Fraud?

Tapper Block knocks out the bottom 5% of junk traffic. Tapper Vantage wins the top 2%. Adjust your spend to see what both are worth together.

Your Industry

Monthly Spend

$100,000

AVG. COST PER CONVERSION (optional)

Where every click sits

Bottom 5%, bots and junk traffic: Block knocks it out in real time

Real users: your recovered budget goes back to work here, on a clean signal

Top 2%, your best customers, drive about 60% of revenue: Vantage predicts them from the first click and bids to win them

Your Value With Tapper


Wasted on bots and junk traffic every month

$6,000


BLOCKRecovered and put back to work

$5,100


VANTAGEAdded by winning your highest-value customers

$29,730


Total monthly value with Tapper

$34,830

That's $417,960 a year,recovered and re-aimed at your best customers

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Modelled estimates based on industry averages. Your numbers depend on your traffic mix.

Success stories

Trusted by industry leaders

See how companies are protecting their ad budgets and improving ROI with Tapper.

Tapper played a key role in improving the efficiency of Du's performance marketing activity by addressing traffic quality issues within campaigns. Following implementation, Du achieved a 13% reduction in CPA and an 8.6% increase in order rate, demonstrating a clear improvement in conversion quality and overall campaign effectiveness.

Joseph Elbcherrawy

Joseph Elbcherrawy

Client Leadership Director, Mindshare, a WPP Media Brand

Mindshare, a WPP Media Brand
Read the case study

When we take low-quality traffic out of the funnel before it reaches the algorithm, the campaign optimises against cleaner signals and the efficiency comes through quickly. For AMA Nissan, that was a 40% lift in conversion rate and a lower CPA on Google, with nothing else in the setup changing. That is the kind of result we want to offer clients as a matter of course.

Sohail Khan

Sohail Khan

Senior Performance Manager, WPP Media MENA

WPP Media MENA

We've been using Tapper for over a year now, and it has become a core part of how we run paid media. Invalid traffic was always something we knew existed but couldn't really act on. Tapper changed that. We're now saving up to $50K per year, and on PureSquare specifically, we saw around a 20% decrease in CPA. Based on these results, we decided to roll it out across other ventures under Disrupt as well.

Nurkan Kirkan

Nurkan Kirkan

GTM Consultant / Paid Growth, Disrupt.com

Disrupt.com

Trusted by leading brands worldwide

Infiniti
Dominos
TOEFL
STC
Public Group
Almosafer
Porsche