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Google Ads Protection

Maximise your Google Ads Performance

Tapper protects your Google Ads campaigns from click fraud by detecting and blocking invalid traffic in real time, so you're not just stopping waste, you're reinvesting that budget into clicks that actually convert.
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Complete Google Ads Protection

Real-time blocking capability with VPN traffic exclusion, customizable thresholds, and complete visitor analytics.
Prevent Click Fraud

Verifies legitimacy of every ad click using machine learning, cyber security tests, and IP cross-referencing.

Stop Paying for Acquired Users

Automate click frequency management to handle returning users and redirect them to cost-efficient campaigns.

Campaign Performance

Instant insights into which campaigns convert and which waste spending with real-time optimization.

Track Invalid Clicks

Granular insights into invalid clicks to identify and remove spammy keywords from your campaigns.

24/7 Protection from Bots

Real-time detection with fraudulent IPs added to exclusion lists in under 3 seconds.

Block All Fraud Types

Bot clicks, competitor clicks, click farms, fake clicks, brand sabotage, and malicious publishers.

SUCCESS STORIES

Trusted by Industry Leaders

See how companies are protecting their ad budgets and improving ROI with Tapper.

During our Tapper trial for INFINITI, we uncovered low-quality traffic that wasn't visible inside the platforms. Removing it delivered a 14% uplift in conversions and an 11.4% reduction in CPA - a meaningful efficiency gain for INFINITI's 2026 growth plans.

David Barnes

David Barnes

Data & Technology Lead, Omnicom Group

Omnicom Group

With Tapper's protection we were able to identify and block invalid clicks in real time. The impact was immediate as our cost per acquisition dropped by 30% and ROAS improved significantly. More importantly, Tapper gives us the confidence that our campaigns are reaching genuine customers, which makes it truly invaluable.

Dimitris Bakas

Dimitris Bakas

Senior Performance Marketing, Public Group

Public Group

We started using Tapper to get better visibility on where our clicks were coming from, and ended up cutting wasted spend by over 12%. The performance uplift was clear, and for the first time, we could trust the numbers we were seeing. It's a total game-changer for campaign integrity.

Stuart Parkin

Stuart Parkin

Director of Operations, Regit

Regit

Tapper's blocking technology purifies our paid media traffic which roughly equates to a 36x return against its subscription costs. It's certainly one of the easiest-to-implement tools in our entire marketing stack.

Reno Mindemann

Reno Mindemann

Head of Growth, Kama Capital

Kama Capital

Since integrating Tapper, we've eliminated a huge chunk of wasted ad spend from bot and competitor clicks. The real-time protection, clear analytics, and effortless setup have given us full confidence in our campaigns. Tapper doesn't just save budget, it's boosted our ROI and made every click count.

J.B. Koomson

J.B. Koomson

Head of Marketing, Elite Merit Real Estate

Elite Merit Real Estate

Bots are a hidden and growing threat to all businesses marketing ROI. It's one of my major pet-peeves, as it's a completely wasted budget going to fraudulent traffic. I recommend all advertisers to utilize solutions to exclude bots from your paid media campaigns, essentially making your marketing dollars go further by ensuring you are targeting 'real' potential customers.

Omar Zahriyeh

Omar Zahriyeh

VP Director, Search, Publicis

Publicis

Trusted by leading brands worldwide

Infiniti
Dominos
TOEFL
STC
Public Group
Almosafer
Porsche

Frequently Asked Questions

Get answers to common questions about Google Ads protection.

Tapper monitors traffic 24/7 and provides dashboard insights. Invalid IPs are excluded through the Google Ads API, automatically creating negative audience groups across channels like Google Ads, Facebook, DV360, and Microsoft Ads. Users can also view fraud source data to shift budgets accordingly.

No. The system exclusively targets non-human fraudulent users with no purchase intent and only acts when we're 100% certain.

No. After approximately 10 minutes of setup, the exclusion lists update automatically and continuously across major marketing platforms without manual intervention required.

Detection combines data discrepancies and behavioral anomalies with real-time scoring, behavioral analysis, honeypots, browser testing, and undisclosed proprietary techniques.

VPN usage is considered during fraud analysis, but traffic isn't blocked solely for VPN origin. It's evaluated as one factor among many in the detection process.