Performance Max Protection

Drive more profitable growth across Performance Max

Ads are for humans, not bots. Save up to 25% of your advertising budget by eliminating invalid traffic and fake leads across Performance Max campaigns.

Illuminate the PMax Black Box

Access the reporting suite that reveals what's really happening inside your Performance Max campaigns.

Maximize ROAS

Put an end to overspend by automatically eliminating fake clicks across all ad platforms. Concentrate reach on real customers.

Audience Signals

Purify target audiences by adding dynamic exclusion audiences of fake users. Optimize to 100% intended humans.

Beyond the Black Box

Access first-party click data from PMax campaigns. View IP addresses, device types, regions, keywords, and campaign performance.

Stop Fake Leads

Eliminate fake form submissions from Display and Discovery ads. Allow sales teams to focus on real customer follow-ups.

Eliminate Waste

Generate exclusion audiences to guide PMax algorithm correctly. Stop paying for traffic with zero conversion potential.

Data Collection Filter

Prevent invalid traffic from polluting your analytics. Prepare for the privacy-centric future with clean first-party data.

SUCCESS STORIES

Trusted by Industry Leaders

See how companies are protecting their ad budgets and improving ROI with Tapper.

“During our Tapper trial for INFINITI, we uncovered low-quality traffic that wasn't visible inside the platforms. Removing it delivered a 14% uplift in conversions and an 11.4% reduction in CPA - a meaningful efficiency gain for INFINITI's 2026 growth plans.”

David Barnes

Data & Technology Lead, Omnicom Group

“With Tapper's protection we were able to identify and block invalid clicks in real time. The impact was immediate as our cost per acquisition dropped by 30% and ROAS improved significantly. More importantly, Tapper gives us the confidence that our campaigns are reaching genuine customers, which makes it truly invaluable.”

Dimitris Bakas

Senior Performance Marketing, Public Group

“We started using Tapper to get better visibility on where our clicks were coming from, and ended up cutting wasted spend by over 12%. The performance uplift was clear, and for the first time, we could trust the numbers we were seeing. It's a total game-changer for campaign integrity.”

Stuart Parkin

Director of Operations, Regit

“Tapper's blocking technology purifies our paid media traffic which roughly equates to a 36x return against its subscription costs. It's certainly one of the easiest-to-implement tools in our entire marketing stack.”

Reno Mindemann

Head of Growth, Kama Capital

“Since integrating Tapper, we've eliminated a huge chunk of wasted ad spend from bot and competitor clicks. The real-time protection, clear analytics, and effortless setup have given us full confidence in our campaigns. Tapper doesn't just save budget, it's boosted our ROI and made every click count.”

J.B. Koomson

Head of Marketing, Elite Merit Real Estate

“Bots are a hidden and growing threat to all businesses marketing ROI. It's one of my major pet-peeves, as it's a completely wasted budget going to fraudulent traffic. I recommend all advertisers to utilize solutions to exclude bots from your paid media campaigns, essentially making your marketing dollars go further by ensuring you are targeting 'real' potential customers.”